Striking! Advertising Matches from Singapore

- Idioma: INGLÊS

- Tipo de Capa: BROCHURA

- Número de Páginas: 400

- Ano de Edição: 2022

- Número de Edição: 1º

- Dimensões: 8 x 11 x 2.5cm;

- ISBN: 9789811843983

ATENÇÃO: Foto meramente ilustrativa

With their rectangular and pocket-friendly form, matchboxes printed with advertisements once offered an affordable and portable means of marketing. Known as ´advertising matches´, these petite boxes containing matches, including matchbooks that flipped open from the top, served a functional need in a time when lighters had yet to become commonplace. This collection of over 350 covers from Singapore ? each reproduced in actual size ? captures the city?s colourful modernisation in the period from the 1970s to 1990s. Discover stylish buildings, modern forms, trendy logos, sexy figures, exotic cultures, flamboyant fonts, and more. A ´lit´ collection of vintage advertising.