- Idioma: INGLÊS
- Tipo de Capa: CAPA DURA
- Número de Páginas: 192
- Ano de Edição: 1976
- Número de Edição: 1º
- Dimensões: 26.6 x 20.3 x 2cm;
- ISBN: 9780289706138
ATENÇÃO: Foto meramente ilustrativa
´The selections presented in this latest edition of Modern Publicity, a comprehensive international anthology of the year´s best graphics, have been chosen from nearly seven thousand entries, submitted by designers from thirty-eight countries. In addition, Felix Gluck researched for further particularly interesting material, to provide an over-all view of the past year´s international progress in design and applied photography. Graphic art is the crucial element in a great variety of media, and the material in this issue includes posters, press advertisements, type faces, books, trademarks and house styles, packaging and record sleeves, coordinated campaigns, direct-mail advertising, calendars, company reports, TV graphics, and postage-stamp designs. A valuable Index provides the names and addresses of some of the best designers, art directors, and studios, and has contributed in making Modern Publicity a standard reference work for all whose work is connected with advertising, publicity, publishing, or design education.´